Customer Insights & Campaigns Analyst

icon Malta
icon IT/Telecoms
JOB DESCRIPTION

Ref#3177

 

Analyst to join their Marketing team in Malta. This is a highly Analytical role focusing on analysing customer experience and behaviour to improve the company’s’ marketing strategy. This position is an exciting opportunity to advance in your career within a challenging, specialized, and continuously changing environment, where you will play a key role in the direction and progress of the company’s marketing strategy. If you’ve got the skills and want to join a fun and vibrant company, GRS looks forward to receiving your CV for this Customer insight and Campaigns Analyst role.
 
MAIN DUTIES AND RESPONSIBILITIES
  • Creating and maintaining efficient commercial reports with a keen eye for identifying changes in trends.
  • Defining and testing of hypotheses with the objective of improving trends to align to commercial and strategic targets.
  • Presenting data-driven recommendations and strategies to the cross-divisional stakeholders, your manager, and the head of marketing.
  • Support in building a reporting and analysis strategy for optimal marketing campaign performance to maximize customer lifetime value.
  • Other duties as assigned.
CANDIDATE PROFILE
  • A strong business acumen coupled with demonstrated technical ability and know-how to develop, explore, analyse and present data and solutions to a business audience.
  • Excited about finding out new ways of analysing large data sets to build reports for projects such as executive dashboards, customer journey analytics, campaign analytics, return on marketing investments, customer response analysis, and so on, to enhance the business knowledge that will be used for making decisions.
  • Provide project leadership on marketing analytics requests, working with stakeholders to develop hypotheses to test.
  • Comfortable with presenting and communicating relevant insights to business stakeholders and making recommendations that are aligned to business strategy and targets.
  • Fully proficient in Excel and SQL, you have experience with Power BI or similar data visualization tools.
  • Knowledge of testing concepts such as Target/Control group and A/B testing
Due to the high volume of applications, we receive at GRS Recruitment, only shortlisted candidates will be responded to.
 
To apply for this position, please email your CV to Gabriella Hansson-Boe, Gabriella@grsrecruitment.com quoting the above job reference or call +356 27780664 for further information.
 
 

 

 

 

Job Summary
  • icon
    8 May 2022
  • icon
    Permanent
  • 3177
  • gabriella@grsrecruitment.com