Head of Events Marketing

icon Limassol
icon Sales & Marketing
JOB DESCRIPTION

Ref#3515

 

GRS Recruitment are working in partnership with a well-established and growing Marketing Firm with their HQ in Limassol and are currently searching for a talented and proactive Head of Events Marketing to join their Team . The ideal candidate will be accountable for developing and implementing strategies and at the same time will be in close cooperation with agencies. This role will incorporate the formulation and implementation of procedures, liaison with Management. If this sounds like the role for you, we would love to speak to you ASAP.
 
MAIN DUTIES AND RESPONSIBILITIES
  • Create and implement an integrated marketing strategy to generate leads for the entire exhibition including exhibitor, sponsor and visitor campaigns
  • Set out and monitor entire marketing budget, drop schedule and media plan
  • Analyse previous marketing campaigns and execute targeted selections on internal database system
  • Ensure the development of a brand-enhancing marketing communication plan to drive up attendance
  • Identify appropriate media partners and associations and negotiate deals to maximize event exposure
  • Ensure show websites are fully up to date with latest information
  • Strategic database build
  • Liaise with the marketing agency for the execution of the marketing plan
  • Coordinate the design and production of the sales packages, web banners, emails etc.
  • Use new media tools such as social platforms to create new marketing channels
  • Research and produce detailed recommendations for future events to excite and engage audiences
  • Perform market research to identify the targeted audience and market trends
  • Update and adhere to agreed marketing budget
CANDIDATE PROFILE
  • Experience in a managerial role in Marketing
  • Educated to degree level or the equivalent in one of the following fields: Marketing, Business Administration or any related course
  • Intimate understanding of traditional and emerging marketing channels
  • Analytical and result orientated
  • Ability to think creatively and innovatively
  • Knowledge of all required Google tools is essential
  • Extensive knowledge of marketing strategies, channels, and branding
  • Advanced knowledge of email tools like Mailchimp
  • Sound experience on Social Media management
  • Excellent communication skills
  • Budget-management skills and proficiency
  • Ability to meet deadlines and work under pressure
  • Strong commitment to teamwork and highly cooperative and inclusive work practices
 
Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to.
 
To apply for this position, please email your CV to Hayley Buckle, hayley@grsrecruitment.com quoting the above job reference or call +357 25 342 720 for further information.
 
Job Summary
  • icon
    27 June 2022
  • icon
    Permanent
  • 3515
  • hayley@grsrecruitment.com