GRS Recruitment is excited to present a fantastic opportunity for a Marketing & Campaign Specialist to join our client, a dynamic Forex Trading company based in Limassol. The ideal candidate will be responsible for developing, executing, and optimizing marketing campaigns that drive brand awareness, engagement, and customer acquisition in the European Market. This role requires a strategic thinker with a deep understanding of the financial services industry, particularly CFDs, and a passion and experience for digital marketing. If you’re a strategic problem-solver with a passion for innovation, teamwork and a growth mindset, we invite you to join us in shaping the future of digital finance!
MAIN DUTIES AND RESPONSIBITLIES
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Campaign Development & Execution: Design, manage, and implement integrated marketing campaigns (digital, social media, email, and offline) to promote the company’s CFD products and services.
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Content Creation: Collaborate closely with stakeholders across the globe. to create compelling content for marketing materials, including email newsletters, landing pages, advertisements, and blog posts that resonate with target audiences.
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Market Research & Analysis: Conduct market research to identify customer needs, industry trends, and competitive landscape to inform campaign strategies.
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Digital Marketing Strategy: Develop and execute online campaigns through multiple channels (PPC, SEO, social media, display advertising) to drive traffic and leads to the website and product offerings.
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Lead Generation & Nurturing: Use marketing automation tools and CRM systems to manage leads, track campaign performance, and nurture prospects through the sales funnel.
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Brand Development: Help maintain and build the company's brand identity and ensure all marketing materials align with brand guidelines.
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Performance Analysis & Reporting: Monitor, analyze, and report on the performance of marketing campaigns, using key metrics and analytics to continually optimize strategies.
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Collaboration: Work closely with the customer support, , operation, product, and design teams to ensure campaign objectives are met and customer journeys are seamless.
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Customer Insights: Gather feedback from clients and prospects to refine marketing strategies and improve customer experience.
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Compliance: Ensure that all marketing campaigns comply with relevant regulations in the financial services industry, including those related to CFD marketing.
CANDIDATE PROFILE
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Bachelor’s degree in Marketing, Communications, Business, or a related field.
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Proven experience (3+ years) in a marketing or campaign management role, preferably within the local financial services or CFD industry.
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Strong understanding of digital marketing channels and tools (Google Ads, SEO, social media, email marketing, etc.).
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Thorough hands-on experience of digital marketing practices within Europe .
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Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
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Strong analytical skills and experience with data-driven marketing.
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Ability to work independently and manage multiple projects simultaneously.
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Exceptional written and verbal communication skills.
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Creative mindset with the ability to think outside the box and generate fresh marketing ideas.
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Knowledge of financial markets, particularly CFDs, is a significant advantage.
COMPANY BENEFITS
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Competitive salary package.
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Opportunities for professional development and training.
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Collaborative and inclusive work environment.
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Flexible working hours.
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Health and wellness programs.
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Potential for growth within the company.
Due to the high volume of applications, we receive at GRS Recruitment, only shortlisted candidates will be responded to.
To apply for this position, please email your CV to
Emilios Eracleous, emilios@grsrecruitment.com quoting the above job reference or call +357 25 342 723 for further information.