GRS are working with an International multi-asset online brokerage to recruit a Marketing Manager for their Limassol based team. The successful candidate will offer a solid background working within the Financial Service or Fintech Sector with a passion for building and delivering strategies. We are searching for an individual that holds solid management skills with up-to-date knowledge of trends within the industry . If you believe you have the necessary skills and experience, send your CV for this Limassol based Marketing Manager role.
MAIN DUTIES AND RESPONSIBILITIES
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Implement and lead digital and offline marketing strategies, aligned to the business strategic plan and marketing budget, to acquire new customers at targeted ROI.
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Analyse market research data to identify product positioning as well as monitor competitive market activity.
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Know how to appropriately allocate media to relevant channels and activities.
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Orchestrate marketing campaigns and promotions online or offline.
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Ensure that all campaigns adhere to global marketing strategy.
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Define relevant success KPIs for different campaigns and channels and ensure strong performance against them.
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Support and coordinate delivery of all marketing campaigns with internal stakeholders to ensure top-level execution.
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Execute and oversee the European marketing strategy using a variety of marketing tactics including product enhancements , SEO, conversion rate optimisation , email, webinars, events, social media and branding.
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Ensure metrics are in place track, analyse, optimise, report and recommend on all digital acquisition communications.
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Provide regular reporting on the performance and effectiveness of marketing campaigns, customer strategy and consumer insights.
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Expand our media strategy by testing and onboarding new media partnerships as well as new channels (both online & offline)
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Ensure all Marketing material published online has undergone Compliance approval subject to the CySEC regulatory requirements.
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Identify solutions to enhance and optimize campaign performance and the customer experience.
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Keep up to date with new marketing trends, including identification and application of innovative technologies within the industry and emerging media.
CANDIDATE PROFILE
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5 years’ relevant experience in Marketing within the Financial Services and/or Fintech industry.
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BA/MSc degree in Marketing or related field.
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Experience in building and delivering strategies for B2C companies.
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Experience in managing marketing campaigns for a singular brand.
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Experience in emerging markets such as Asia, Africa, Mena and Latam, will be considered a strong advantage.
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Solid experience in working closely with commercial teams with full responsibility for KPIs along the marketing & sales funnel.
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Proven multi-channel experience with all major performance marketing channels including mobile programmatic, paid search, display, and social (Facebook eco system).
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Knowledge in any of following platforms will be considered a plus (Salesforce-Marketing Cloud or Hubspot, Marketo, (Analysis) Google Analytics (360), Campaign Manager, and (SEO) Google search console, SEMRush, ahRef, Data studio, Tableau.
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Ability to work in a fast-paced and multicultural environment.
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Must have excellent interpersonal, communication and organisational skills.
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Ability to work independently, prioritize and multitask a variety of tasks and projects.
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Must be enthusiastic, dynamic and self-motivated.
Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to.
To apply for this position, please email your CV to Hayley Buckle, hayley@grsrecruitment.com quoting the above job reference or call +357 25 342 720 for further information.