Our Client an international, authorized, and regulated firm offering individual and institutional investors the support, investment tools and access to products which will allow them to enter the financial markets. They are working with GRS to recruit an SEO & PPC Specialist to join their Limassol based team. The overall purpose of this role is to increase organic rankings on search engine platforms and maximize the Company’s traffic flow through targeted ads. If you are looking for the right opportunity to work within a fast growing, multicultural team, in a supportive environment, then this is the right opportunity for you!
MAIN DUTIES AND RESPONSIBILITIES
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Develop optimization strategies that increase the company's search engine results ranking
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Advise on content types, topics, and keywords to explore to maximize search rankings.
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Draft detailed SEO site audits and reports.
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Monitor SEO performance by utilizing SEO tools such as SEMRush, Aheref, Search Console, Google Analytics and Google Data Studio.
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Ensure alignment between paid search and organic search strategies.
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Monitor and communicate changes in industry trends and search engine algorithms.
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Research SEO keywords to use throughout the company's website and marketing materials based on audience targeting.
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Setup effective paid search campaigns based on the target audience.
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Build and optimize PPC campaigns in Google Adwords & Microsoft Ads.
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Execute bid changes based on pacing and performance.
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Continuous analysis of paid search campaigns to identify potential opportunities, providing recommendations for optimization through ad copy, keywords, ad groups, targeting, bidding, and landing pages.
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Monitoring PPC budget and evaluate search results & performance.
CANDIDATE PROFILE
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University graduate in a relevant field.
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A minimum of 2 years’ experience as an SEO and PPC Specialist, or any other related area.
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Fluency in English, both verbal and written is essential.
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Knowledge of keyword research and data mining tools
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Advanced knowledge of platforms such as Google Analytics, Google Keyword Planner, Google Search Console, Google PageSpeed Insights, SEMrush, Ahrefs etc
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Experience with technical SEO (able to implement structured markup, provide detailed instructions for handling server errors and poor page speed, etc.)
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Experience in utilizing analytics tools to analyze online marketing campaigns to improve ROI.
Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to.
To apply for this position, please email your CV to
Nikoletta Constantinou, nikoletta@grsrecruitment.com quoting the above job reference or call +357 22 76 93 69 for further information.