GRS Recruitment is excited to announce a fantastic opportunity for an Email Marketing Specialist to join a dynamic Fintech company based in Limassol. Our client is a leading proprietary trading firm dedicated to excellence in the financial markets. Established by a team of highly-skilled professionals with extensive industry experience they have rapidly positioned itself as an innovator in the trading industry, leveraging cutting-edge technology, sophisticated algorithms, and deep market expertise to achieve outstanding results. The successful candidate will develop and execute CRM and email marketing strategies to engage, nurture, and retain customers and ensure compliance with data privacy regulations (GDPR, CAN-SPAM, etc.). Success in this role comes to those who have the industry knowledge and understanding, can work autonomously, take initiative, and actively seek opportunities to contribute and make a positive impact.
DUTIES AND RESPONSIBILITIES
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Develop and execute CRM and email marketing strategies to engage, nurture, and retain customers.
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Manage automated email workflows, segmentation, and personalized communication strategies.
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Oversee the integration and optimization of CRM tools, ensuring seamless customer interactions.
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Analyze customer data and campaign performance to improve open rates, CTRs, and conversions.
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Collaborate with content, design, and product teams to create compelling email campaigns.
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Utilize basic HTML to edit and format email templates, ensuring proper rendering across devices and email clients.
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Ensure compliance with data privacy regulations (GDPR, CAN-SPAM, etc.).
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Continuously A/B test email formats, subject lines, and messaging for improved performance.
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Monitor customer behavior and feedback to enhance retention strategies.
CANDIDATE PROFILE
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3-5 years of experience in CRM, email marketing, or lifecycle marketing, preferably in financial services or trading.
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Hands-on experience with CRM platforms and marketing automation tools (e.g., Customer.io, Mailchimp, Stripo).
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Proficiency in basic HTML for editing and troubleshooting email templates
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Strong analytical skills to assess campaign performance and drive improvements.
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Experience with segmentation, personalization, and automation in email marketing.
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Ability to manage multiple campaigns in a fast-paced environment.
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Bachelor's degree in Marketing, Business, or a related field.
COMPANY BENEFITS
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Dynamic career growth in a dynamic and fast-growing global company.
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Competitive Remuneration Package, including performance based financial rewards, in the form of Performance Bonuses and Employee Stock Options
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Improved Work-Life Balance, in the form of flexibility in working hours and a hybrid working system
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Enhanced Health and Wellness Programs that include medical Insurance coverage and wellbeing allowance
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Ongoing Development opportunities
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Loyalty Benefits Program
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Birthday Celebrations, including paid time off and a Birthday gift
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Team Bonding Opportunities
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Collaborative and innovative work environment.
Due to the high volume of applications received at GRS Recruitment, only shortlisted candidates will be responded to.
To apply for this position, please email your CV to
Hayley Buckle, hayley@grsrecruitment.com quoting the above job reference or call +357 25 342 720 for further information.
